Robert Kricena

Rob Kricena is the regional president of the West Region for BNY Mellon Wealth Management. In this role, he leads the team that manages the investment management, wealth planning and private banking services for individuals, families, endowments and foundations. Rob’s primary office locations are in Menlo Park, California and Newport Beach, CA.

Rob has spent more than 25 years in the financial services industry. Prior to his current role, he was Regional Managing Director for Wells Fargo Private Bank. Before that, Rob was a Wealth Management Specialist at Merrill Lynch Trust.

Rob received a bachelor’s degree in International Relations from University of Delaware and his Juris Doctor from Georgetown University Law Center. He received his Masters of Business Administration from Columbia University and the University of California-Berkeley, Haas School of Business.